Case Study | Sterling Housing Association Ltd

Business Sector: Housing Association

Sterling Housing Association is a registered charity with a significant portfolio of tenanted houses throughout the North, Midlands, and Home Counties.

The Association has been a client since 2003

Client needs

The Trustees of Sterling Housing needed a full outsourced accounts service that could take on additional responsibilities.

The requirement was unusually broad. It included liaison with property managing agents, production of management accounts, preparation of the annual accounts and liaison with auditors.


We provide a flexible service that extends beyond routine bookkeeping and accounting. Over a period of time we have become a ‘virtual accounts office’ that provides a full level of day-to-day business support which enables the trustees to focus on the objectives of the Association.

Client comment

"Our business is the provision of homes for those in need. ASFB are responsible for all our accounting and administrative work including paying in and issuing cheques.

We, and our auditors, are both delighted with the service by ASFB, particularly in the way that any rents owing to us are immediately notified to our offices and the appropriate action taken by ASFB."

Karin Goodlad
CEO Sterling Housing Association.

Where We Work

Tayfield House
38, Poole Road
Dorset, BH4 9DW

  • Tel: 01202 755600
  • Fax: 01202 755744
  • Email:

Member of the Certified
Public Accountants
Association  (CPAA)

Additional Services

  • Budget planning & cashflows
  • VAT & Inland Revenue enquiries
  • Bank & investor financial reports
  • Property portfolio management
  • Representation at meetings with:
    • VAT
    • Inland Revenue
    • Local Authorities
    • Government Agencies
    • Banks

Business Sector Expertise

  • Building & construction
  • Charities
  • Conference & entertainment
  • Fast food
  • Hotels & hospitality
  • Housing associations
  • Legal & professional
  • Manufacturing
  • Property management
  • Rest homes
  • Retail
  • Technology
  • Tradesmen